IT'S MORE THAN 140 - MEANS THAT IT'S MORE THAN 140 CHARACTERS
GROUP TO JOIN: http://www.facebook.com/home.php?sk=group_206675106027485&ap=1
EXPLAINED: WE HAVE TO GET MORE OUT OF TWITTER THAN THE 140 CHARACTERS THAT WE ARE ALLOWED TO TWEET
It's more than 140 has been launched to help ensure that the Black community uses the social media's landscape in the most effective way possible.
There are four major ways that we intend to utilize the system:
1) EMERGENCY ALERT SYSTEMS: When there is an emergency in the community such as a missing child, woman, man, acts of immediate violence/brutality, diaster/relief assistance we intend to exercise our right to create a call to action to our networks via the twitter line. We will do so by posting in the forum: EMERGENCY ALERT SYSTEM following with the actual event that we need tweeted out. We would use the hashtag #BLACKALERT
2) ONGOING SOCIAL AWARENESS CAMPAIGNS: We intend to continue to use our platforms to counter all acts of racism/white supremacy and acts of brutality and acts of violence (sexism/domestic) in our community. We intend to use our platforms as a method of awareness, including twitter. We will do so by posting in the forum: ONGOING BLACK CAMPAIGN ALERT following with the actual call to action that we need tweeted out. We would use the hashtag: #BLACKAWARENESS
3) THE BY US BUY US CAMPAIGN: We intend on highlighting Black businesses and personal brands such as individual leaders (emerging) that have a product or service that they provide. We would use the hashtag: #BYUSBUYUS
4) CONNECTING THE DOTS TRENDING CAMPAIGN: We intend on connecting one another throughout the diaspora by encouraging us to follow one another so that our topics can TREND faster. Trending is a big deal because all around the world the topic will be advertised (if trended) to twitter's 105,779,710 users. The more people that are connected the more likely the topic will be trended. We would use #diaspora.
Trending topics can vary between
(a) political issue
(b) horrific racial issue that needs to be countered
(c) promoting a good cause/topic and ongoing campaigns - we can vote on the cause per month, we can pick 12 causes per month per industry. This is up for discussion
(d) networking events
This is ongoing and we intend on growing the network organically.
1. POST YOUR TWITTER ACCOUNT ON THE LIST
2. ALSO GO BACK ON THE FORUM TO SEE THE UPDATES AND THEN COMMENT TO THE UPDATED ACCOUNTS -- WITH YOUR ACCOUNT. For example, if you see an additional person that has http://www.twitter.com/janedoe listed -- in the comment section let them know that you will follow them by adding your twitter account. That will ensure a faster connect the dots rate. :D
3. NEED TWEETED: If you need something tweeted, go on the forum with the following subject: TWITTER ALERT (proceed with the above campaigns) and then let us know what we should tweet out.
F.A.Q.
1. HOW DO YOU INTEND ON ENSURING EVERYONE WILL GET FOLLOWED THIS SEEMS LIKE A BUSY GROUP?
Here is how we intend on ensuring that each twitter account that is listed gets followed:
**We have set up a twitter account: this twitter account will promote each member and then remind each member who to follow and who is committed to this initiative. The account to also tweet to us at is @morethan140 -- we want to catch you there
2. HOW DO YOU PLAN ON MAKING SURE THAT EVERYONE IS ON THE SAME PAGE?
Here is how we intend on ensuring that we are on the same page for our campaigns:
**Twitter Chat: we intend on having a twitter chat on a quarterly basis and that twitter event will be called MORE THAN 140 - CONNECTING THE DIGITAL DIASPORA starting in the winter of 2012, we will meet in a room called roomatic:http://www.roomatic.com/morethan140
More instructions will come in the near future for this event. We will also inform and instruct everyone on how to effectively use their social media campaigns on a larger scale.
3. WHAT IS THE TIME LINE FOR EVERYTHING WHAT ARE YOUR GOALS?
Here are our projected goals:
GROWING EACH TWITTER ACCOUNT/CONNECTING AND NETWORKING
***May-November: Growing our group member's getting everyone locked into the system of communication with methodical results. Goals: Members should be more aware of the group and its effectiveness.
BENCHMARKING/RESULTS
***Nov-February: Benchmarking launched campaigns. Campaigns should be starting to be effective/launched.
ORGANIZERS & COUNCIL BOARD: Lee Jasper, Africa Uhuru, Mia Cole, Ingram James, Diane Urban, Norm Bond, Anton Bridges -- each guiding and helping to steer so that we can serve the community effectively.
OPERATIONAL ROLE: Mia Cole/Impact - here to ensure that items above are running smoothly and rolling out in a timely manner. Ensuring that all understand the capacity of social media, and ensuring that all understand how to impact their immediate environment with influence and social media. Will also help with messaging
CAMPAIGN AWARENESS DIRECTORS: Lee Jasper (B.A.R.A.C. EUROPE) and Norm Bond (U.S.) and Samuel Abesi/Hamid (AFRICA)- here to point out what campaigns we should make a priority and what should be effective methods of acquiring our end game and goal.
COLLEGE CAMPAIGN DIRECTORS: Africa Uhuru and Natalie Cooper would ensure that our youth are online and aware of their influence and impact: high school/college.
BY US/BUY US DIRECTOR: Norm Bond (U.S.) and Ingram James (U.K.) would ensure that we are fairly promoting each business owner and personal service provider that is in the Black Community.
EMERGENCY ALERT DIRECTOR: [needed]
CONNECT THE DOTS DIRECTOR: [needed]
ADMINISTRATORS: The following administrators are the guiding beacons of light to help make sure not one new member or existing member gets lost in the process: Lee Jasper, Lillian Ogbogoh, Swaggittarius Prime, Hamid Bundu, Samuel Adebisi
These roles may change depending on time commitment, but feel free to examine each loosely based description so that you can get involved in some capacity.
Welcome events will be posted in the future according to the time line above.
GROUP TO JOIN: http://www.facebook.com/home.php?sk=group_206675106027485&ap=1
By Mia Cole
